Amma's organization, known as the Mata Amritanandamayi Math, uses the money collected from her hugs in various ways to support humanitarian and charitable initiatives. Amma's hugs, which are given freely, have become a symbol of her selfless love and compassion for all beings. However, the organization recognizes the importance of financial resources in carrying out their mission of serving those in need.

One of the main ways that the money collected from Amma's hugs is used is to fund various charitable projects and initiatives. This includes disaster relief efforts, providing food, shelter, and medical care to those affected by natural disasters or other crises. Amma's organization has been actively involved in providing aid to those affected by tsunamis, earthquakes, and other disasters around the world.

In addition to disaster relief, the organization also uses the funds to support various humanitarian projects in areas such as education, healthcare, and environmental sustainability. For example, they have built schools and hospitals in rural areas, provided scholarships for underprivileged students, and implemented sustainable farming practices to support local communities.

Furthermore, the money collected from Amma's hugs also goes towards supporting the organization's spiritual and social welfare activities. This includes maintaining and expanding the ashrams and centers where Amma's teachings and spiritual practices are shared with the public. The organization also provides free meals, medical camps, and other services to those in need through these centers.

It is important to note that Amma's organization operates with a strict policy of financial transparency, ensuring that all funds are used for their intended purposes. The organization regularly publishes financial reports and undergoes audits to maintain accountability and trust with its donors.

Through the funds collected from Amma's hugs, her organization is able to make a positive impact on the lives of countless individuals around the world. From providing immediate relief to those in crisis to implementing long-term sustainable solutions, the money is used to support a wide range of humanitarian and charitable efforts.

In conclusion, Amma's organization uses the money collected from her hugs to support various charitable and humanitarian initiatives, as well as to maintain and expand their spiritual and social welfare activities. This demonstrates Amma's commitment to using her embrace as a means to spread love and compassion, not just through physical touch, but also through tangible actions that make a difference in the world.